Better understand your customers
Tools to Get insights and analytics
Make data-driven decisions that improve customer experiences
Google Analytics helps startups interpret data from multiple touchpoints for an in-depth understanding of the customer experience. Use Google Analytics to measure behavior across websites, apps, and devices to make better, data-driven decisions.
Get insights from potential customers
Google Surveys makes it easy to survey target audiences quickly, accurately, and affordably so startups can better understand potential users.
“Even as the CEO, I still spend one to two hours a day doing customer support because that is the single thing that informs what we are going to do next.”
Arun Saigal
Founder
Visualize compelling data
Google Data Studio uses data visualization to help startups make better business decisions. By integrating data across multiple Google products and other data sources, Google Data Studio turns this data into interactive reports and dashboards with built-in, real-time collaboration.
Get feedback and input from customers
Google Forms is a quick and easy way to create custom, professional forms for signups, surveys, and questionnaires. Images, videos, and custom logic can be added to any form, and responses are conveniently collected into a single spreadsheet.
Understand trends in your industry
With Google Trends, startups get real-time access to Google’s vast search data to better understand trends related to their product or vertical. Startups use Google Trends to learn more about different markets, competitors, and to better understand swings in demand.